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The truth is, if you’re an Ivy League MBA student chances are, you’re going to be a great employee in a strategies firm that focuses on regional economic turnaround or international expansion processes but you’re dreaming if you think you’ll spearhead a campaign or sit at the negotiation table and lead. It’s simple; you just won’t have the skills.

The minimal relevance of the archaic formulas you memorize from self-proclaimed scholars stuck in the bubble of classroom economics will get you nowhere. The internship that you battle for in NYC or Boston or some other international hub is just a name on a resume but it will be validated by your contact portfolio and the right brain negotiation gifts from god which, if you’re reading this from Yale or Harvard most likely are missing from your abilities as you’ve kept your nose stuck in the binder of your text book while simultaneously lacking the motivation to get out there and get your head kicked in by people that have a well versed comprehension of ‘street economics’ (if you’re dying to comment and tell me that this was a run-on sentence, point made). You can’t learn how to fight if you’re afraid to walk into a dark alley alone.

Street Economics and Text Book Economics is a matter of theory and strategy. The pie in the sky theories so prevalent in your education will clash with the reality of street economics. Formulaic theory is great if you exist in an corporate high rise cubical and want to pound the keys of a calculator all day without looking up but if that’s the rout you want to take, pack up and move to India as those technical mind numbing jobs are always outsourced.

The world looks to US M and A Firms and international alliance facilitation firms for innovation and the ability to put the pieces of the puzzle together for those with left brain ailments and inability to comprehend concepts that step outside of a calculation and into the negotiation room. When I say negotiation I’m not talking about a used car salesmen or some Long Island intellectual automaton living in a condo talking big and name dropping to make up for their lack of track record.

By negotiation I mean the ability to sit down in a conference room with stadium seating with ten different groups and one hundred different demands and come to a conclusion that leaves everyone in the room feeling as if they got exactly what they wanted and you carry those contacts with you to the next project to strengthen your position and expedite the results for whatever economy needs reason and strategy to arise out of the chaos that is so typical in regionalized economics on the global scene.

EU strategies won’t work in the US. MENA region processes will not work in BRIC nations. Your education centers around overgeneralizations and ancient concepts not even remotely applicable to the ‘street economics’ you’re going to need if you actually plan on becoming a force in this industry. When a regional government under the scrutiny of the IMF comes to you for economic turnaround, what does your professor tell you from his nitwit, text book mindset? He’ll hand you a book of theory (untested of course) which talks about various stimulus programs which will never get to the root of the problem, therefore the issue remains and grows like cancer.

Regional and national economies are a matter of enforcing trade, piggybacking off of legislation, lobby support and contacts with precision focus, US Congressional influence, UN pressure point mechanics, EU participant influence with countries that matter (Britain, Germany, France etc.), rapport based alliances (Yes, it’s the good old boys club, get over it. You’re either inside or your outside.) and corporate contacts that can contribute to a think tank on how a district can capitalize off of localized elements in the ground, companies carrying the economy and strategies to offshore and bring in jobs. Offshoring works in reciprocating situations where a win/win is relevant and realistic.

You’re most likely angered by this enlightenment. Your professor will tell you not to worry and that your degree from a school considered to be ‘prestigious’ by mind midgets will take you places. You’ll try to take away from the contents in this post by telling yourself “I’m different, my last name is……” or “my father is………”, but at night, when it’s just you and the voice in your head, you’ll know that what I’ve said is valid and what you do after that will dictate how far you are able to go.

Economic Power Brokers, and Crisis Management Consultants are you prepared for economic warfare?

Today, public companies are seeing the value in growing their entities and easing shareholder anxieties with a streamlined acquisitions and merger process which increases corporate holdings, stimulates share value and trading volume while offering a valuable and unrivaled incubation process for the company being merged (or a profitable exit strategy for those being acquired).

There are a minimum of 12 angles that one should observe and research during the due diligence phase: Corporate Documentation, Securities, Entity Financials, Tax, Contracts, Government and/or Organizational Licenses, Litigation, Product Offering, Marketing, Executive Staff, Corporate Assets and Research and Development. To keep this educational article from becoming a book we will simply list, in general terms the basic intricacies of the above categories:

Corporate Documentation, meaning articles of incorporation, bylaws and articles of association; as well as recent shareholder communications, certificates of operating authorization and minutes of board and other meetings.

Securities should be evaluated using copies of stock certificates, copies of options and warrants, stock register, shares issued and when they were issued, holdings stated by percentage, outstanding preferred stock and any applicable covenants. Your due diligence officer should also examine outstanding warrants, options or other securities as well as options and other employee benefits and employee stock ownership.

One of the most crucial components in a merger or acquisition are the Entity Financials which are composed of, for the most part (but not exclusively limited to) audited financials since inception, balance sheets, cash flow, accounting methods and practices and revenue recognition policies. Don’t forget the basics such as management accounts, budgets and projections and of course the business plan spelling out the premise of the company and its use of proceeds etc. Furthermore, there should be a critical evaluation of the corporation’s accounts receivables and policies, revenues and margin by product, extraordinary incomes and expenses, analysis of material write downs and bad debt summary (don’t forget to collect data on outstanding contingent liabilities and external financial reports and studies if applicable).

Though fraud is always an issue in transactions of this sort, there are added investigative measures that are more difficult to ‘fraudulently convey’ and by doing so is a federal offense. Therefore Tax records should always be investigated by gathering federal, local and state tax returns for the past three years, details of any and all government audits and for European transactions a VAT Registration should always be a mandatory prerequisite for all pre acquisition/merger data collection.

Having a well-rounded comprehension of the targets Contracts is an important element depicting the liabilities and arrangements in place that you’ll inherit when the transaction is completed. Particular points of investigation should be initiated by collecting bank and non-bank lending contracts, JV and purchase agreements, liens list, equipment leases, mortgages and other loans (as well as insurance contracts). Other basic contracts that should be reviewed are supplier and vendor contracts for a sufficient contractual investigation.
Government and/or Organizational Licenses will need to be investigated in many cases depending on the particular industry genre and nature of business therefore copies of (as well as transfer process criteria for) permits, licenses and registration certificates should be examined at the offset of your investigation. During this process one should record the reports to and requests from official bodies and/or organizations.

Nothing damages a promising M&A process more than Litigation. One should have their legal tactician gather data on pending litigation ‘against’ and ‘by’ the target company, potential liabilities and potential costs as well as settlement documentation, employee claims or litigation, patent actions and intellectual property actions that could hinder your ability to proceed as planned.

Product Offerings (in addition to assets) is typically the primary reason entities engage in M&A. when analyzing the products of a target company the following will be good places to start investigation: product or service offering, market share by product, total market size, inventory list and valuations, obsolescence policy, product backlog analysis and seasonality as well as major suppliers and supplier spend analysis.

Marketing plans and information will tell how well the company understands its competition and client base. When investigating the marketing process the target’s documents should include: list of competitors and competitors market share, major clients, major client income, pricing strategy, marketing collateral (brochures, website, blog, etc.), sales projections by product/service and commission structure.

Executive and Support Staff within the target need to be committed to the process and remain motivated after the completion. To gather intelligence on the structure population you should start with an organizational chart, blogs for senior staff, labor disputes information, employee compensation plan and pension plan, options/profit sharing plan, management incentives, non-cash payments, non-salary compensation such as medical/insurance, car and travel. The basics of evaluation of this particular aspect of the company should be evaluation of employee, confidentiality, non-compete agreements and IPR protection. Many M&A agents forget to investigate the obvious such as corporate consultants and consulting agreements, employee numbers, absenteeism/sickness records, copy of employee manual(s), health and safety policy, company directors and blogs for company directors.

Many times a merger’s value lies in direct correlation to its Corporate Assets. Asset investigation items to check are: fixed asset register, asset valuation, property owned/leased, recent surveys and appraisals, mortgages, deeds, easements, encumbrances, leases and sub-leases. Continuing research should also cover growth and contraction plans, patents, trademarks, domain names and other intangible assets.

Research and Development is a valuable aspect to M&A in patent heavy industries such as pharmaceutical and biotech among others. Elements to investigate should start with research in progress, research budget, documentation policies, sample documentation, patent policies, IPR protection and of course IPR Register.

Other general items to look into are (but not limited to) social media presence, crisis management models, current defamation issues on the internet or other media venues, IT policies, backup and recovery, business continuity plan, press and media relationships as well as the basic internal communications and intranet and newsletter history.

The above is a general criteria checklist for initiating dialog and facilitating due diligence for a basic merger or acquisition transaction. Of course each transaction brings with it its own issues that may deviate the researcher from this basic process therefore this should be a research tool that is used as a template to develop a customized strategy for completing the necessary due diligence to bring both parties to the table to close the transaction. The above does not take into consideration the psychological elements involved with a merger from the viewpoint of the ‘founder’ of the company being merged into a larger entity or the corporation being acquired. Most times, public relations and a solid communications director can grease the wheels for the human elements that will come into play. Before engaging in mergers or acquisitions of any kind proper legal counsel should be engaged to assist you in the process.

Want to find out more about Mergers and Acquisitions Consulting , then visit Princeton Corporate Solutions’ site loaded with information on M & A, Taking Your Company Public, Globalization and much more

When I go to political functions or functions that claim to have the who’s who in attendance I find it fascinating to stand back and watch people interact. Politicians and power CEOs always stick to surface conversations, upstarts converse while looking over the shoulder of their conversation partner waiting for the opportunity to dump them and move onto someone with more influence. I could watch this interaction for ours and speculate with friends where we believe the targets of our conversation to be in their professional and pedigree evolution.

One thing that these people don’t realize is that those to which they’ve chosen to kneel down and bask beneath glorious rays of influence are typically just pawns with prestigious public labels being controlled by other supremacies. Here are the facts. Upstarts and wannabes will pick the face to an organization (political or corporate) for their association to grow their career and raise their social circle pedigree but the truth is, behind this puppets are those who whisper in the ear, spin webs of control, and sway with their money and ‘real power’.

I have yet to find a true puppet master comfortable to be in the public eye. It is easier to step back and dictate the moves of pawns streamlined by the upstart’s natural instinct to voluntarily be controlled by their betters. Most people, when it comes down to it, are content with the illusion of influence as long as they are the center of the public’s idea of power.

Case study: When I have a client in the process of globalization it is important to get them built into legislation that is being put up for vote. Whether it’s the USA or Europe, I never communicate with the politician directly, that’s a waste of time, instead I go to his handlers. When I say handlers I don’t mean his campaign manager, assistant or any of the traditional ‘blockers’. I go where the money is, because once you find out who funds his campaign with capital and votes, everything is easy from there. Congressmen, Senators, Governors and Mayors of large cities are placed in this position to be a talking head, a willing hand puppet to special interest groups that will flip the bill for the campaign and make sure that the votes are in place to be re-elected, as long as the political figure continue to play ball and stick to the agenda.

To the uninformed and uninitiated, the apex to the pyramid of power is usually represented by the localized face to a political organization (Republican, Democrat etc) but here are three powers that influence everything this individual does. Power is dictated by moneymen, lobbyists and special interest groups. If you have money to donate the most it can get you is a favor or a letter for your kid to get into private school, but the power, the absolute power in politics is social influence and the ability to bring with you, an ocean of voters, turn-key and ready to go. Try to find one conservative republican politician in the south that isn’t backed by the Southern Baptist Convention or Christian Coalition.

The capacity to provide votes and a ’cause’ type following can also be applied to the business world. When we set up strategic alliances, recruit board members or CEOs the main criteria at the end of the day is money and votes defined as: capital raise for previous organizations and the increase of revenues during their time with their previous company. As for ‘votes’, in the corporate world that would be termed ‘alliances’, support that will be turnkey for my client if we take this executive, board member or alliance on. What does their direct contact portfolio look like? Who will they bring through the door that will offer an instant benefit for my client’s company?

Money + alliances = Power. If you are trying to establish yourself as a power broker in the political or corporate realm you don’t need to actually have the money, just access to it. Access can be defined as direct parlay to those who cut the checks and the influence to get them to move when the time is right. Influence, alliances, voters are easy for those who are natural networks. Talk little, do more. Have a plan as to what you are trying to do. Decide what you are trying to influence and build your network from there.

Don’t start from scratch trying to put together a group of followers, instead, lobby the individual organization management or figureheads. Start brokering power among these groups, make introductions but always leave just enough out so that they need to call you when they need something. From here you should be able to build a solid power base of influence.

Don’t come across as too eager. Instead, get to know these individuals in a calm, easy manner, research them before you initiate contact and even your first contact can’t seem intentional (you may want to ‘run into them’ at you’re local tennis club or golf club and strike up some conversation etc.). Then during conversation make a mental note of the topics and their ‘needs’ and from their needs you’ll know how to refer and network them. Ask nothing in return, ever! Instead, the contact and affiliation is all you are trying to accomplish here. Building your organization of influence in this way will rapidly get you where you want to be without the learning curve of catering to the wrong people.

Want to find out more about Political and Economic Strategies ? , then visit Princeton Corporate Solutions’ blog Economic Globalization Strategies and facilitation that can transform the direction of your company, career or campaign.

categories: james scott,princetoncorporatesolutions,corporate consulting,corporate expansion consulting,princeton corporate solutions,power broker,corporate power,how to expand a company

For the economically nave and entrepreneurial utopia seekers, this isn’t an article for you. Press that ‘X’ at the top right side of the computer screen and open up a new browser and go to the official Obama page where you’ll get the lies you need in order to feel like your corporate concepts actually have a place in reality.

For those of us who are more comfortable with the truth and understand that the gentle lapping shore is nothing more than a typhoon of lava spinning uncontrollably around you, keep reading. Every second of ever day there is a new crisis that will come to a head via methods by your opposition that is out of bounce and under the belt. They don’t care about your image damage or crumbling client base due to this blatant ‘lie’ or sucker punch aftermath. Your response should be just as dirty and everlasting.

Never allow an individual, client or competitor to get close enough to where they can engage and initiate an offensive but when it happens, you need to take this ‘tap to the chin’ and respond with a sledgehammer to the skull of the opponent. You will need to pummel them from every angle both personally and professionally.

The first thing you need to do is downplay the negative publicity issued by this entity in regards to you or your company. For this you need to take every ounce of legitimacy and industry authority and first call it into question by publicizing concepts that will confuse the public as to the company’s ability to follow through with their claims, next inject cancer into the cell that carries the message attached to this company so that every area of coverage that this company has becomes infected with the message that you put out.

Find out, first about the individual that has taken it upon themselves to publicize their negative opinion about your company, next who is his direct management, who is the executive over this management and next who are their most obvious strategic partners and who is their most critical distribution or sales alliance and finally are they public or a private entity.

With the above information you should chart the entity with a plan for annihilation, this offensive must be quick, strategic, planned to the ‘t’ and without mercy. And finally this devastation must be via third party and as public as possible. The best way to get this done is by calling up localized competitors who have been affected by the market presence of this company and organize them as a regional militia that will infiltrate the entity and follow through on your behalf. To get them to the point of action, show them the advantages of owning the regional market share of this target. Offer them economic supplementation for their efforts. Use an outside social media vendor to help this militia gain the regional advantage and distribution mechanism under their name via your social media vendor. You need to stay in control of the social media distribution so that the information release is timed perfectly.

The attach must encompass the individual personally that initiated this process against your company. Every ounce of legitimacy they have must be called into question and then stamped out of existence so that their presence can’t possibly be perpetuated in the industry by getting another position in this particular niche. Then work your way up the management chain, each time mentioning the initiator that put this into motion.

Corporate crisis management is not a defensive but a war strategy offensive. It’s not an act of ‘reaction’ it’s the act of obscene annihilation that is swift, public and a demonstration to others of what will happen if they try to cross you.

Want to find out more about Powerful Crisis Management Response, then visit Princeton Corporate Solutions site for Economic Power Strategies That Work

The objective of today’s CEO is survival; survival in terms of enterprise position. The CEO has to pick up the shattered remnants left behind by the lies and failures of elected officials and institutions. Today’s senior executive needs to be a congressman, judge, mayor and priest all rolled up into one. The livelihood of one’s employees/constituency depends on the expansion tactics, emotional stamina, intellectual foresight and willingness to enter into an economic cage brawl to protect the company, shareholders and employees that depend on the entity’s survival for monetary sustenance.

Surround yourself with the most proven advisers you can find as you expand and go public. Recruit guerrilla networking maniacs to set up strategic alliances to grow your company into new areas. Expand when competitors expect you to roll up and die. Keep in touch with shareholders. Communicate with newsletters, email, press release and via expert panel interviews on TV and radio.

Step up and take your position at the apex of the influence pyramid of your industry by demonstrating your expert status with podcasts, ipod and ipad information applications, webinars and a solid blog. Give the market what it wants, free information. Make ‘how to’ videos, write informative articles. Educate the public and lead them to your company for facilitation. Always promise low and deliver in a way that is beyond the expectations of the customer and shareholder.

In every environment there are leaders and followers. The leaders will each have a flock. Do your research and initiate communication with these shepherds. Show them the advantages to coming down your path and the rest will take care of itself. Win/win relationships always yield possibilities for capitalization.

Seek out board or advisory positions with inter-industry entities and set up powerful alliances where you can share the weight of publicity and merge distribution channels. Get to know your legislative representation. Find out what bills they are sponsoring and co-sponsoring and offer expert input and cooperation for legislation having to do with your industry. Once you’ve achieved a relationship or mention in a bill, publicize it. Become the face to a movement.

Lastly, do some good! Get involved at the grass roots level and change people’s lives. Volunteer at a soup kitchen, put together a company scholarship to help hardworking seniors go to college, coordinate with your employees to volunteer at nonprofit events and of course you’ll put this interaction through the regular publicity channels to set the standard for your locality as well as your industry.

People no longer believe in their congressman, senator, president or prime minister. These positions are filled by do nothing power enthusiasts. C-level executives step up and step forward. The road will be difficult and challenging to navigate but in these times we need leaders who see the bigger picture and are willing to carry the torch and lead.

Want to find out more about establishing real, long lasting corporate power and position ? , then visit Princeton Corporate Solutions’ blog Economic Globalization Strategies, Power Brokering and IPO Facilitation that can transform the direction of your company, career or campaign.

Seriously, sometimes I have to step back and laugh when I see company owners trying to pre-qualify consulting firms to take them public. I just stand there and scratch my head in disbelief when they think they are asking all the ‘right’ questions when all they are doing is setting themselves up for failure.

I recently had a company who claimed to have investors who wanted to invest in pre ipo deals. For a few weeks these guys called with a million questions and demands, most of which were contrary to basic SEC regulations and compliance. I tried to set them straight but they just didn’t get it. These guys who called themselves consultants really had no clue as to what they were doing and the questions they were asking me about my firm in order to qualify our firm were completely off base and were actually laughable. It was irritating at the time, now I just sit back and laugh as I chalk it up as another lesson learned and another relationship that fortunately did not come to fruition.

Here are some realities to consider when talking to a consulting firm to take your company public. First, no consulting group acts alone, instead they play quarterback or orchestrator to facilitate a smooth, stress free process. Most consulting firms that take companies public on the OTCBB will have securities attorneys on staff for the s1 filing, third party SEC approved auditors for the SEC audit, multiple market makers to choose from for the filing of the 15c211 and scores of Investor Relations contacts for post public market creation.

When doing due diligence on an Edgar link for S1′s in process you’ll only see the attorney information and the auditor. The Consultant has to be content to stand in the background making the entire process function and succeed with virtually no public claim or credit. If you’re doing due diligence on a consulting firm it’s more important to find out how vast their network is as opposed to being the predictable intellectual midget who will look up the consultants previous stock symbols and call the company and expect to miraculously get on the phone with a person who knows the consultant first hand. The mere thought is so ridiculous it’s redundant to even bring it up but this is something that uninformed people actually do as part of what they consider ‘due diligence’.

All you need to do is this: Talk to the senior partner at the consulting firm. Establish whether or not they are full service. Gain an understanding for how long it takes them to get you from S1 to trading symbol. If you want to do some real due diligence, find out about their post public investor relations strategy so your company not only goes public but can stay public and profitable.

Consulting firms who take companies public on the OTCBB are a small part of the whole but without them, the transaction couldn’t happen. They are the 24/7 worker bees doing the impossible for the ungrateful….until the symbol is achieved and the stock is trading properly, they you get a pat on the back and, “hey thank you so much for your hard work…what was your name again?” And I always respond, “you can call me whatever you want but on my Share Certificates you can put Princeton Corporate Solutions”.

OK, maybe that’s a bit of an exaggeration, of course they are going to remember my name but the reality is, solid due diligence by a company wanting to go public starts with a general evaluation of the consulting firm, some basic technical questions and then getting to the root and depth of their contact base to make sure your going public efforts are fast and smooth.

Expand Your Company To China Free Info Video, call Princeton Corporate Solutions at 267-233-0183 Globalize Your Company Now We will help you get where you want to go!

One of the most profitable investment solutions for an accredited investor is the almighty Pre IPO, seed capital opportunity. Though extremely profitable this transaction is not for the non accredited or amateur investor. The risks are numerous such as how long it will take the company to achieve it’s symbol, post public market creation and investor relations, corporate publicity, SEC audit and the ‘C’ level executives’ professional pedigree just to name a few.

But when one takes all of this into consideration it is ideal to team up with a brokerage or consulting firm who specializes in the task of corporate strategies and IPOs. When a motivated and seasoned investor aligns himself/herself with a solid firm with who has access to IPO’s it can be an extremely profitable venture and one of the few win/win situations in the investment industry.

Having access to a steady stream of Pre IPOs allows an investor to diversify in highly sought after and deeply discounted seed stock and also creates a rewarding solution for the IPO facilitators as they are raising capital and qualifying the company for it’s offering.

There are a few things that an investor should consider when seeking a strategic alliance with an IPO facilitator: how long on average does it take the firm to complete a transaction from S1 to Symbol? What does the post public Investor Relations strategy look like to create the market? Do they have a market maker or broker dealer ready to sponsor the stock? What does the client company’s executive staff, business model, board of directors and strategic partnerships look like? And who is doing the pre IPO audit on the client company?

These are just a few things to consider when finding stepping out to get involved with the much sought after pre IPO investment market.

The author of this article is not a broker dealer or licensed securities agent and one should always seek the consultation of a licensed agent before getting involved with an investment of any kind. This article is for information purposes only.

Expand Your Company To China Free Info Video, call Princeton Corporate Solutions at 267-233-0183 Globalize Your Company Now We will help you get where you want to go!

As the global economy becomes more uncertain, entrepreneurs and CEOs are evaluating their fundraising strategies as traditional institutional lenders and government grants are become less available. For solid companies with profits there is a strong possibility of going public.

Pink Sheets aren’t very appealing to investors so these otc pink sheet companies can rarely stay in existence post public and the NASDAQ is a platform in which few can qualify so for companies seeking a rapid public offering of the pinks and the legitimacy of the NASDAQ the OTCBB (over the counter bulletin boards) is a viable option. The process can take from 3 to 6 months for a direct s1 filing and if it’s a real company getting the market maker to file the 15c211 is not that big of an issue as long as the initial audit and S1 filing went through without a hitch.

Post public operations are a completely different story and the investor relations strategy can and will make or break your ability to succeed in the public realm.

A strong investor relations campaign should contain a few central components: general corporate publicity, publicity wraps that go around each ‘C’ level executive to create the ‘expert’ label with your key staff, phone room communication to brokers to notify them on the ins and outs and what’s coming up for your company, stock alerts keeping seasoned traders up to speed with your stock position and information, press releases, keeping an eye out for and announcing the potential acquisitions and don’t forget about viral media (video, bookmarks, articles etc). One other thing is to hire a solid publicist who can get you on radio and television expert panel interview sessions as well as getting mentioned in journals and news papers.

All of the above is absolutely crucial to surviving and thriving in your post public life. One other thing, keep an eye out for solid strategic alliances who have multiple synergies that overlap with your business model. This is an important element for domestic and international growth and investor appeal.

Get Informed with the industry’s Top Financial Blog where the industry’s power players meet. Call Princeton Corporate Solutions at 267-233-0183 if you’re interested in Taking Your Company Public or Global Expansion we can make it happen.

IPOs and Taking Your Company Public: Why Do Public Companies Fail? There are a few things that one needs to consider when strategizing to take a business public on a major exchange: corporate structure, the speed and efficiency at which the IPO is facilitated, the market creation post public with corporate publicity strategies and investor relations, relationships to secure ongoing financing and finally strategic growth through acquisition.

The corporate structure is the foundation to the company which includes a strong ‘C’ level leadership boasting a pedigree of steeped experience and professional track record.

The board of directors must be seasoned and solid composed of industry specialists in the finance, advisory, legal and distribution sectors of the industry and finally the corporations strategic alliances must be in place and strong to pad the business model and help the company grow.

The speed at which the company achieves a trading symbol is important not only to the company but the seed capital investors who want a rapid turnaround on their investment. The audit, SEC filing, 15c11 and FINRA approval need to be orchestrated by experts to complete this task in a timely manner or this process can crush your company as opposed to enhancing it.

Now that you have your trading symbol you need to create the market. Don’t count on your market maker or broker dealer to do this as they are simply a vessel to complete trades and vouch for your company on the securities level. You need powerful investor relations (IR) and corporate publicity. You should also consider publicity strategies for your ‘C’ level executives to brand them as industry experts to add legitimacy and strength to your presence and market position.

Don’t forget PIPES and other post public securities monetization solutions. These companies can offer a lifeline if you’re company is seeking expansion or acquisition capital. Make sure you get references! The last thing you want is a PIPE firm that gives you a 60% LTV (or less) against your stock and then crucifies your company by dumping the stock, ouch!

If your company is in the correct phase of evolution, growing and ready for that next level, think: OTCBB. It’s fast and relatively affordable and if you’re corporate strategies are in place you could rake in some serious capital fast for your corporate expansion.

For Corporate Turnaround Services or Investor Relations and Publicity, call Princeton Corporate Solutions at 267-233-0183Take Your Company Public the easy way!

Why Are You Taking Your Company Public? Evolve Or Die! As the owner of a corporate consulting firm that takes companies public and steps into public entities with a turnaround team to fix dying companies, there are two realities of corporate strategies that ring true in any and all industries when it comes to creating successful companies and those realities are: few things work and nothing works for long. Evolve or die, the decision is yours. What works today didn’t work ten years ago and won’t work ten years from now.

Promotional strategies, inter industry alliances, legal loopholes and board member’s bartering chips are forever spinning and mutating and like Zen seem to change shape just as the issues that make a strategies template seem to be defined and duplicatable.

Constantly update your publicity technologies. Always get the opinion of different peer groups who represent polar opposites in the market place before you roll out a new product or service. Before you make a decision have a backup plan and a backup plan to that plan. Have your CFO’s work audited by outside sources. Run credit checks on executives before they are promoted and find out if they are trying to live above their means, if so, they have the ‘grass is greener’ disease and will never be satisfied and will always be looking for a better deal. Employees like this can’t be trusted to help carry a company.

If you are a business owner, your job should be finding someone more qualified than you to run and grow your company. Always have multiple streams of revenue. If you are in the service industry, diversify by offering some products. If you are in the product industry (retail type) partner with some service oriented companies to earn commissions off of their efforts and your customer base.

Always be on a lookout for strategic partners and never be afraid to network. Keep updating your business plan. When raising capital stay out of debt and offer equity instead and when you offer equity in return for investment, pick inter industry alliances to raise capital from. Use a publicist and publicize everything! If you can’t afford a publicist put out press releases keeping your industry and potential clients informed of what you’re doing.

The above is just a little advice that I give to each client before initiating the structuring process of a Pre IPO. These realities will hold true today, next year and as long as commerce exists.

For Corporate Turnaround Services or Investor Relations and Publicity, call Princeton Corporate Solutions at 267-233-0183Take Your Company Public the easy way!